How it works.
Included in your Rock Candy website
If you’re a little bit techy below is a list of what’s included in a Rock Candy build.
If you are unsure what the options below are, don’t worry! I never ask you to choose anything and take the whole website build out of your hands – all you need to know is that everything is included!.
Custom headers and footers
To make your website look super swish and also help people find what they need.
Choice of pages
Individual service pages
Book online – used to embed Acuity or Calendly
Bonus things that come as part of your build
Photos edited in photoshop are: straightened, lightened, brightened, re sized, titled and more
Custom social meta image so when you post your link on social media the image is correct
Addition to Google Analytics and Google Search Console – you don’t have to use them but simply doing this is a good ranking signal for Google.
Different sections for your pages
Call to actions
Service area boxes
How it works
Feature sections – great for showcasing training venues, new services, course content and more
Custom extra pages
Thank you page that the user gets re directed to after they send a contact form message
Reviews carousel of either Facebook or Google reviews
Email marketing so you can build your email list and give out your freebies
A blog with custom designed category and post pages
What you will need to provide
Your logo in either PNG or JPEG form at least 300px wide
I use either Google docs or a special tool I have that makes it easy for you to send me your text.
You are welcome to provide your own images or ask me to find you some stock ones.
Your contact details for the website and the contact form.
I will need a list of each service you require eg. dog walking, doggy daycare, dog boarding.
And a list of your top six local areas that you wish to rank for eg. Brixton, Stockwell, Vauxhall, Streatham, Clapham and Battersea
Rock Candy projects
The possibilites are endless
Below are examples of how I have integrated email marketing, the ability for a customer to book online and even a small shop!
It’s super important to me that a website has a goal, a purpose and works for you and your business.
Email marketing is collecting people’s email addresses, adding them to your ’email list’ and then emailing them useful info on a regular basis.
People respond well too being offered something free in exchange for their email address.
As you can see on Hannah’s website she offers a free e book ‘How the hell to calm your spaniel down’
You will need a free account with Mailchimp or Mailerlite to do this. Mailerlite is my favourite.
Lots of my dog trainers use Acuity to enable their website visitors to be able to book in to workshops, 1 to 1 session and classes online.
You set up your Acuity and I embed it into the website.
A simple way to make your life that bit easier.
Above you can see it in action on Dees website. We have the mantrailing classes on the mantrailing page, and then all her classes on a ‘book online page’.
Having a shop on your website usually involves a big expensive build. Using Shopify Lite Sam now has a simple shop page on her website.
If you’d like to make it super easy for potential enquiries to book a call with you then please consider using Calendly.
We can put this on any page you like making it easy for someone to connect with you at a time convenient to you both.
Ready to view Rock Candy websites?